Cantuccini Packaging – Christmas Edition
A Christmas packaging concept designed to transform Sapori Cantuccini into a true Christmas gift, combining tradition, product appeal and the festive atmosphere of the holiday season.
The graphic design combines hand-drawn illustrations with product photography, creating a warm and distinctive visual language. The illustrations build a Christmas narrative around the pack, while the photography provides an immediate connection with the Cantuccini and highlights their traditional, artisanal character.
The structure itself is conceived as gift packaging: not simply a container, but a decorative pack designed to be chosen, given as a gift and displayed on the table during the Christmas season.
Different colour variations create a coordinated Christmas collection, while maintaining a strong and instantly recognisable Sapori brand identity.
Brand Identity + Packaging Design: studio di naming e loghi.
/ Output del progetto
- Studio di naming e loghi
- Packaging Design
- Collezione Cantuccini Christmas Edition
/ Galleria del progetto
